CUSTOM SOFTWARE DEVELOPMENT
Custom software for small and mid-sized businesses — built around how you work.
When spreadsheets and off-the-shelf apps stop keeping up, we build the system your business actually needs — internal tools, client portals, CRM, payments and automations. Start with one focused tool and grow in phases.
SOUND FAMILIAR?
- Spreadsheets and copy-paste between apps run the business
- Off-the-shelf software forces you to change how you work
- Paying for several tools that still don't talk to each other
- No single place to see clients, jobs, payments and what's late
WHAT WE BUILD
- Internal tools and dashboards for your team
- Client portals where customers view, approve, sign and pay
- Custom CRM and job or project management
- Estimates, invoicing, recurring billing and online payments
- Automations and API integrations between the tools you use
- AI features where they save real time, like drafting from a short note
Every project is shaped around your process — these are common starting points, not a fixed menu.
HOW A PROJECT WORKS
- 1. Conversation — your goals, current tools and what's slowing you down
- 2. Free project plan — scope, phases, total price and payment stages, before any work
- 3. Build — you review working previews at each stage
- 4. Launch and support — a monthly plan sized to what you need
WHY BUSINESSES WORK WITH US
- Start small: one focused tool first, more phases only when you approve them
- You see the price and timeline in writing before work begins
- You talk directly with the developer building your system
- Led from the San Francisco Bay Area, with a development team in Brazil, working with businesses across the US
A SYSTEM WE BUILT AND RUN
MCR System — estimates, invoicing and payments for service businesses
Our founder designed, built and operates MCR System, a live web platform for service businesses. It's an example of the kind of system we build for clients:
WHAT IT INCLUDES
- Client portal with online approval and e-signature
- Online payments through each business's own Stripe account
- Recurring invoices, email alerts and accountant exports
- Dashboards, reports and job scheduling in one place
Questions
How much does custom software cost?
It depends on scope, features and integrations, so there is no price list. After a short conversation we send a free project plan with the total price, payment stages and the monthly service plan — all agreed before any work starts. Starting with one focused tool keeps the first phase small.
How long does a project take?
It depends on the size of the first phase. The timeline is set in the proposal before work begins, and you review working previews along the way instead of waiting for one big delivery.
Can it work with the tools we already use?
Usually, yes — payments, scheduling, CRM, email and accounting tools often have an API or export. We review each tool's integration options before quoting, so you know what's feasible up front.
Do you take on small projects?
Yes. Many businesses start with a single workflow — a client portal, an internal dashboard or one automation — and add phases later. Each new phase is proposed and approved separately.
LET'S TALK
Tell us about your business.
We reply within one business day with a free plan for your website or system.
RELATED SERVICES